Yesterday we brought you the news that Crunchy Carrots will continue as official front of shirt sponsors of Falkirk FC for the 2023-24 campaign.

Yesterday’s announcement arrived ahead of the much-anticipated launch of our new strips and the start of our new 5-year partnership with O’Neill’s.

Crunchy Carrots joined the Bairns last year, demonstrating a real desire to back the club and support the rebuild. The Falkirk based company have now extended their relationship with the club for a further season with the Carrot displayed on the front of the clubs home and away tops for the new campaign.


Scott Henderson, Managing Director of Crunchy Carrots, commented:

 “There’s a great buzz around Crunchy Carrots as we move into our second year as sponsors of Falkirk Football Club, something we’re massively proud of! As a lifelong supporter myself, it’s been an especially exciting partnership over the last year or so – from being involved in the kit launch to seeing the Carrot on national TV, featuring on the front of the shirts.


“Having that real connection to the club was a huge motivation behind the sponsorship last season and we hope that it means something to those with a connection to the club too, knowing that we’re not just backing The Bairns financially, but on a genuinely emotional level. It’s not just a faceless corporation allocating a marketing budget on some advertising hoardings or whatever, it’s been a proper honour and a privilege for me to put my hands in my pockets – as well as building their website and providing social media support in kind – to back the team and we look forward to doing it all again for 2023/24!


“Although we didn’t get the final outcome of the season that we were looking for this year, there were definitely some highlights and moments that we were especially proud of. From topping a League Cup group that included a Premiership side to seeing The Carrot at Hampden, it was definitely an interesting one! With my fond early memories of going along to the games with my dad, I’m glad I got the chance to make similar ones with my dad and my family at the national stadium as part of that wider experience.


“I’d also like to extend a special thank you to Jamie and Falkirk Football Club for all their support since the first minute of this great partnership and I hope they’re looking forward to the future with Crunchy Carrots as much as we are with Falkirk!”



Falkirk Football Club CEO Jamie Swinney added:


“We are really pleased to confirm the extension of the partnership with Crunchy Carrots after enjoying a very positive first year with our official front of shirt sponsors. The relationship has continued to evolve with Scott and the team immersing themselves in the club and providing real added value in several areas.


“Last year was one of real progress as we made significant strides towards rebuilding the club. The support of key partners in this journey is incredibly important and with last year being our strongest year for sponsorship since the Premiership, Crunchy Carrots played a big part in it.


“We will continue to work closely with Scott and the team to do our very best to support their growth and maximise their exposure. Keep an eye out for our strip launch video this week as we kick this year’s partnership off in style.”


Based in Falkirk, Crunchy Carrots deliver digital marketing for successful business including web design, branding, social media, and visual media. Visit our partners website HERE to learn more about them.

Falkirk FC wishes to extend a sincere thanks to Crunchy Carrots as we look forward to a an exciting and progressive second year.

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